OpenAI teams up with Grupo Folha and Grupo UOL: Brazilian journalism comes to ChatGPT!
Hi everyone, it's Shiichan! Today I brought an exciting story from Brazil, where AI and journalism are teaming up.
OpenAI News
What was announced?
This news comes from OpenAI's News. OpenAI has signed a strategic content partnership with two big Brazilian media companies, Grupo Folha and Grupo UOL. It was announced on May 25, 2026, and it's OpenAI's first media partnership in Brazil.
Grupo Folha owns the prestigious newspaper Folha de S.Paulo, and Grupo UOL runs the large news portal UOL. High-quality reporting from these two will become readable inside ChatGPT.
Why it matters
Brazil is now one of the largest markets for ChatGPT in the world. It has more than 50 million monthly active users, and around 140 million messages are exchanged there each day. Globally, weekly active users number more than 900 million.
Getting trusted local news to flow properly into such a huge entry point really matters. When AI gives an answer, you can see which outlet the reporting came from, and follow a link back to the original article. That's the shape they're aiming for.
What changes
ChatGPT users will be able to receive summaries based on reporting from Folha de S.Paulo and UOL, with clear attribution. Links to the original articles are included too, so if something catches your eye, you can head to the publisher's site to read more.
For readers, it isn't "everything ends inside the AI" — the design sends traffic back to the people doing the reporting. That's a welcome point for the publishers as well.
Dive Deep
The partnership isn't only about surfacing news. Grupo Folha and Grupo UOL will also get access to Codex, ChatGPT Enterprise, and the API. With these, they can build new products and reader-facing features that support their journalism, and streamline internal workflows.
OpenAI has already partnered with publishers in countries like the United States, the UK, France, and Germany. Brazil is part of that same trend — bringing trusted reporting into AI experiences while emphasizing attribution, transparency, and links back to original sources.
Wrap-up
- OpenAI signed a strategic content partnership with Grupo Folha and Grupo UOL (its first media partnership in Brazil)
- Reporting from Folha de S.Paulo and UOL will appear in ChatGPT with attribution and links back to the originals
- Brazil is a ChatGPT powerhouse with 50M+ monthly users and ~140M messages a day
- Both companies also gain access to Codex, ChatGPT Enterprise, and the API for journalism and internal work
If you're curious about how news and AI can coexist, or you're watching the Portuguese-speaking world and the Brazilian market, this announcement really lands for you!